The challenge was to create a professional and flexible brand system for an early-stage startup that could clearly communicate advanced technology concepts while remaining approachable, scalable, and aligned with sustainability values.
The Creative Solution
The branding solution focused on clarity, structure, and adaptability, combining modern typography and clean visual language suited to both digital and physical applications. Designed initially as an academic project, select materials were refined and successfully transitioned into real-world use, demonstrating the brand’s viability beyond the classroom.
