Polymath Global Branding
Client
Polymath Global
Location
Remote
Completion
2024
Process & Tools
The Challenge
Polymath Global bridges the gap between enterprise-grade AWS expertise and the agility needed by startups. They needed a brand identity that communicated technical precision and reliability without feeling cold, distant, or overly generic. The challenge was to visualize abstract 'cloud expertise' in a way that felt grounded, approachable, and distinct from competitors.
The Solution
I developed a brand system centered on the concept of the 'Polymath'—a master of many disciplines. The logo features a modular 'node' system representing connection, scalability, and the building blocks of cloud infrastructure. I engaged with a vibrant, sophisticated color palette that moves beyond standard tech blues, using deep indigo and energetic accents to convey both stability and innovation.
